With older, established donors entering retirement and younger audiences proving to be a hard nut to crack, the vital flow of funds to many worthy causes seems to be hanging in the balance.
What's needed is a plan to retain your existing donors while developing effective appeals for younger potential donors.
Getting started today
Marketing a nonprofit is like a puzzle that's made up of many pieces. Pieces with limited individual value, but when assembled make sense because now you can see the picture they create together.
To truly succeed online, nonprofit marketing consists of a comprehensive marketing strategy that includes a website, blogging, social media, lead nurturing, landing pages, analytics, mobile, email and lead management.
When you assemble these pieces to fit together in such a way that they compliment each other you will drive better results.
Our job, as your marketing agency, is to persevere and combine the activities of problem solving with those of a brilliant marketing program which will help you achieve your goals.
We will work with you to get the right message to the right donors at the right time, via the right channel. We'll support each step from acquisition to retention to help you engage donors.
The sooner you start, the sooner your new marketing efforts are going to deliver results.
Call me today at 303-320-4855. If you prefer email, my email address is firstname.lastname@example.org
An effective strategy to future-proof your nonprofit marketing efforts will do three things:
If you'd like to learn more about how to attract and retain donors you can download our guide on this subject for something more comprehensive.
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