Lead nurturing is a communication process in which initial interest from potential donors is developed through a sequence of emails. It is an interactive process that could eventually convert leads to donors.
Use automated marketing software and tactics to nurture donor prospects with highly personalized and useful content.
Take a systematic approach to shorten the time to launch and avoid the the risks of traditional web design. Instead focus on web site items that have a real impact on fundraising efforts and let data inform design decisions.
Make the most out of existing donor prospect traffic by fine tuning your website for maximun donor conversion.
Identify what's working and what isn't. Implement more of the nonprofit marketing tactics that work to improve marketing performance.
Surpass Old Fundraising Goals With Inbound
Successfully Employ Inbound For College Advancement
Studies have shown that implementing marketing strategy and planning will
increase reach, alumni participation, revenue and donor numbers.
Schedule a free 30 minute conversation with me and I'll give you three ways to improve your fundraising efforts.
Simply fill out the form on the right.
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I have hired Dan repeatedly over the years and his work has always been exemplary quality, the utmost in customer service, and has on more than one occasion resulted in unprecedented success.
Perry Jowsey, CFRE
Reach Out And Read Colorado, Development Director