One of the most effective ways to tell the story of your nonprofit, its constituents, and staff members is through a blog.
Digital storytelling about your nonprofit allows you to leverage human stories to connect people to your cause and inspire them to support your organization and connect to a wider audience online.
Be prepared to spend more than a couple of hours writing your post. From the initial concept until the time you hit publish you might spend several days or maybe even a week writing your post.
Before diving headfirst into writing your composition, create an outline.
More than bullet points, I’m talking about a fully expanded outline with enough details that make it impossible for your article to go off topic.
Here is a 7-step method for outlining articles that I use.