CALL US 303-320-4855

Improve your nonprofit marketing with a targeted approach

Understand Your Donor Audiences
Persuading people to commit to contributions has never been easy, but now a looming trend is set to make fundraising even more of a challenge for nonprofits that don't anticipate the change.

  How to attract and retain donors: E-book download

 

 

10 Questions  for Your Nonprofit Marketing Team
When the majority of your organization's donations come from private donors, you need strategic processes in place to identify potential donors and communicate with them effectively.

 

donor acquisition strategies guide download

Inbound Marketing for Nonprofits

Given the improved ROI that inbound marketing has delivered for brands over the last several years, it should come as no surprise that many nonprofits are showing an interest in adopting the inbound methodology.

How to use Inbound Marketing to attract new donors


 

Instead of relying on old, outbound marketing methods of buying ads, purchasing email lists, paying for leads and using direct mail campaigns, entice your audiences to come to you using inbound marketing.

Inbound marketing focuses on creating quality content that pulls people toward your nonprofit, where they naturally want to be.

By aligning the content you publish with your donor's interests, you naturally attract inbound website traffic that you can then convert, close and delight over time.

A healthy inbound strategy should focus on a foundational set of marketing tactics that prioritize impact and long-term donor relationships above quick wins.

A new marketing strategy should start with an analysis of your current tactics. Click here to start the ball rolling with an analysis.

Nonprofit Marketing Audit

 

The Latest From Our Blog

Nonprofit Fundraising ROI: What’s a Reasonable Cost to Raise a Dollar?

Whether it’s just human nature, cultural norm, or bare necessity of a budget, the search is endless for the best deal. We want the most for the least. And in the nonprofit world, this is the dominant paradigm. Frugality is ingrained in my DNA, so thriving in the nonprofit world has not been a...

Four Ways to Make Fundraising for Nonprofit Organizations Easier

Fundraising is hard – we get it. If it feels like you’re battling a constant tide of “Sorry, not today”, there’s hope yet. By utilizing the right tools, fundraising for nonprofit organizations needn’t be a daunting task, nor should it cost an arm and a leg. Read on for four easy ways to take the...

Nonprofit Marketing Strategies to Increase Your Donor Acquisition

In our previous blog post, we discussed four simple ways to kick-start your nonprofit marketing strategies and increase your donor acquisition. Today, we’ll explore the methodology behind them, explaining how they work and why they’re so effective. Without further ado, let’s get started:...